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Pascal Zuberbühler becomes the new ambassador for the Swiss brand kybun Joya

Pascal Zuberbühler, 6-time Swiss champion, 3-time cup winner and true football legend, is the new ambassador for the Swiss health shoe company kybun Joya.

Protection of the joints, relaxation of the muscles and ligaments are a daily requirement for professional athletes. Pascal Zuberbühler, as a former professional footballer, knows exactly how important the functionality of the musculoskeletal system is and will therefore represent kybun Joya. His personal use of the comfort shoes and his enthusiasm for the proven walking and wearing comfort of kybun Joya make him a convincing ambassador for the brand.

In the future, the partnership between Pascal Zuberbühler and kybun Joya will primarily be characterized by a lively and active model. In addition to classic communication via social media or events, the football expert will work with the kybun Joya team to promote the brand and take part in live events.

We look forward to working together and a successful and long-lasting partnership!

 

More information about the partnership...

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Joya shoes are considered to be easy on the back thanks to their innovative sole technology, which has a relieving effect on the back.Joya shoes effectively relieve the back thanks to their innovative sole technology.The soles of Joya shoes are particularly soft and elastic, which promotes a natural rolling movement when walking. This helps to reduce pressure on the spine and joints, which in turn promotes back health. The cushioning properties of the soles absorb shocks and vibrations that occur when walking, thus reducing the strain on the back.

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With the right choice of shoes, you can already do a lot for your back. Here are five helpful tips that will benefit your back. Treat Your Back to Comfort: Choose shoes with good cushioning and sole support to relieve your spine.The Perfect Fit: Ensure your shoes fit just right. Opting for too tight or too loose footwear can lead to posture issues and back discomfort.Lower Back Stability: Opt for shoes with a stable heel to enhance your posture and reduce strain on the lower back.Freedom of Movement for a Healthy Stride: Flexibility in the soles is key. They adapt to your natural gait and prevent unnatural postures that can cause back pain.Variety Works Wonders: Rotate your shoes to engage different muscle groups and distribute the load on your back evenly. Your back will thank you for it.With a diverse range of shoe models suitable for various activities and occasions, Joya provides a fitting solution for every need. What sets our shoes apart is our innovative sole technology, ensuring not only exceptional comfort but also a positive impact on your back. Our specially designed soles are engineered to cushion each step, reduce strain on your joints, and promote a healthy posture.

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Joya shoes are considered to be easy on the back thanks to their innovative sole technology, which has a relieving effect on the back.Joya shoes effectively relieve the back thanks to their innovative sole technology.The soles of Joya shoes are particularly soft and elastic, which promotes a natural rolling movement when walking. This helps to reduce pressure on the spine and joints, which in turn promotes back health. The cushioning properties of the soles absorb shocks and vibrations that occur when walking, thus reducing the strain on the back.

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Read more →